blogging

HOW TO FIND IDEAS FOR YOUR SMALL BUSINESS BLOG

Blogging can be a great way to increase website traffic and help your small business. Sometimes, however, it can feel impossible to come up with more ideas for your blog. There are days when your creativity tank seems to be running on empty. As you probably know, though, consistency is key, and you’ll still need to post when you’re struggling to come up with topics. When you’re short on ideas, try out the following three tips to find subjects for new blog posts.

Reflect

Sometimes you need to find a topic about yourself, whether it’s about you as an individual or about your business. After all, this is meant to be a blog about your small business. Is there anything new happening at your business? Maybe there’s a new product coming out or some new research that you’re working on? Employee profiles and behind-the-scenes tours can also make great posts.

Follow the News

People like to read articles related to recent developments, and news stories can provide you with a constant stream of new ideas. Keep an eye on news stories or popular trends to see if there’s anything you can respond to that’s related to your business. Industry developments can work just as well as national news stories. These can be your chance to show your expertise and bring in new readers who are interested in a popular topic.

Answer Your Readers’ Questions

When you can’t come up with ideas, see if your readers have any. Check through your comments and inbox to see if any of your readers have been asking questions. You can also use questions that customers have asked you in person. If you’re stuck, look through the comments section or FAQ pages on related websites. You may find popular questions that you can answer. The great thing about these posts is that readers are practically guaranteed to be interested in them, as you’re answering their questions.

Naman Jain is a Web Design Consultant at Impelvate. If you would like to work with Naman, or any of the other fine Impelvate people, please do get in touch